add_filter('the_content', 'gs_extra_content') ; function gs_extra_content ($content) { if(is_singular('post')): $extra_stuff = "<!-- banner code in functions by Global Solution-->"; $extra_stuff .= "<div style='text-align: center;'><img style='width: 70%;' src='http://www.ligga.co.il/wp-content/uploads/2018/04/111.jpg'/></div>"; endif; return $content.$extra_stuff; }